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Digital signage · SaaS
Redesigning the experience behind every screen.
Workflow research and UX/UI for a digital signage platform redesign.
Project details
- Client
- OptiSigns
- Industry
- Digital signage · SaaS
- Services
- Business analysis, Workflow research, UX/UI design
- Status
- DeliveredVisit the product(opens in a new tab)
The product
Software for managing content on screens across locations.
Our role
Business analysis, workflow research and UX/UI for a redesign.
The challenge
Ahead of a redesign, OptiSigns needed a clear picture of how its platform and connected systems were used day to day.
Our approach
We analyzed the existing system and its workflows, turned the findings into a new experience and interface, and supported the work through launch preparation.
The result
The redesign is grounded in how customers actually use the platform, connecting business needs with product design.
Design decisions backed by real workflows.
The team on this project
- Business analysis
- UX research
- UX/UI design
- Project management
